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Tabs, bookmarks and search results show a generic icon.

16%of Global websites

By market

  1. Global16%
  2. United Kingdom13%
  3. Netherlands15%
  4. Italy11%
  5. Spain10%
  6. Japan23%
  7. Latin America13%

Examples

Popular sites where we saw this on the homepage (at crawl time).

apple.comhicloudcam.comdzen.ruoffice.comshiabank.comtiktok.comlsrelayaccess.comnginx.orgmsn.comyandex.rulencr.orgnic.ru

How to fix

  1. 1Add <link rel="icon" href="/favicon.svg">.

Related mistakes

Our crawler: 68,769 sites · Global · updated Oct 23, 2026 · Methodology

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